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Finch Paper announces high-speed inkjet brand expansion plan
Print

GLENS FALLS, NY - Finch Paper says it has updated and expanded its paper brands. The most notable being the announcement of Finch Opaque Jet.

"Folding the Finch Inkjet Pi product into Finch's legendary brand, Finch Opaque, is a win-win for our loyal direct mail customers," said Greg Maio, vice president of sales of Finch Paper. "Corporate buyers who have previously specified Finch Opaque can fast track the approval process for Finch Opaque Jet on inkjet platforms." Greg continues, "It's a brand that is immediately recognized and trusted."

The design and specifications of Finch Opaque Jet have not changed. The 96-bright sheet is treated for pigmented inkjet systems and is available in basis weights from 45 lb. text to 130 lb. text/ 9 pt. reply. The shade matches Finch Opaque's expansive line for sheetfed and web offset printing as well as Finch Opaque Digital for toner-based printing.

Expanding its line of on-demand book papers, Finch has added three text weights to the Finch Smartbook family. Finch Smartbook Jet Text is a treated, 92-bright substrate used for pigmented inkjet applications requiring higher black ink densities than standard offset papers. Finch Smartbook Jet Text delivers ultra-crisp reproduction and optimizes the cost of consumables.

"Our customers value Finch's optimized approach for each segment," said Greg Maio. "Finch Opaque Jet is positioned to support our commercial print and direct mail customers as they realize inkjet's speed, flexibility, and superior results."



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